GOOD NEWS
How many times have you been in a fast food restaurant, gotten a packet of mustard, ketchup or relish and struggled to open the packet?

If you read my blog on a regular basis you know I have had that problem.

Well, I have solved it by carrying a small scissors in my handbag and when I run into that situation "I can open it." It always makes me feel good to have a way to avoid that frustrating experience. Not only that, if I see anyone who is having that problem, I offer the scissors to them.

For years, consumers have complained the packets are too messy, too small and too hard to open.

I recently saw an item in the newspaper announcing that Heinz® has finally stepped up to the plate and has unveiled the first major packaging change for the to-go condiment, Dip & Squeeze.



"The new design has a base that's more like a cup for dipping and also a tear-off end for squeezing, plus it holds three three times as much ketchup as a traditional packet.

Heinz will continue to sell the traditional packet. The new packet is in test markets and will roll out at select fast-food restaurants in the fall."

Sounds good to me - I hope it is well received. If it is successful maybe other companies will jump on the bandwagon, improve their packaging and make the consumers happy!

See Heinz Ketchhup on Facebook.

posted by millie garfield @ 3:12 PM | Permalink | I LOVE COMMENTS >>